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Sales isn't about numbers. It's about human beings.
That's why CONNECT! Online Radio for Selling Professionals brings the greatest minds in the sales industry to listeners each week. Guests join show host Deb Calvert every Saturday to talk about improving connections between sellers and their buyers.
In this broadcast, sales trainer and hyptonist Peter McLaughlin, author of "Becoming the Customer," will bring his expertise in sales psychology to listeners. McLaughlin will cover the basics of body language, sellng on emotion instead of logic, appealing to the subconscious and NLP. Listeners will learn the secrets of rapport-building and how to use eye-accessing cues to connect quickly with buyers.
Tune is weekly to CONNECT! to cut out continuances, put an end to pending and stop stalling out in sales.
In sales, we're faced with persauding others in a wide variety of situations. And, every single day, we face resistance. We may even begin to see our buyers as adversaries... which leads us to resort to maninpulative or coercive tactics in an effort to win, to get what we want.
Of course, this mentality and approach only nets short term results (if anything at all). Leaving buyers feeling taken advantage of will only increase their resistance in the future.
There is a much better way, one that creates both immediate and long-term, sustainable results. Helping your buyers make decisions that are in your best interest AND in alignment with their best interest, too, is the superior approach.
However, doing this effectively, consistently and artfully requires influence. For some, there are natural abilities to access. For others, there are a set of learned skills that can help you become more influential.
Bob Burg, the author of the international bestseller The Go-Giver, has written an new book to help us master the Five Principles of Ultimate Influence. In this broadcast, he'll intrdouce these principles to listeners, along with specific ways you can turn your adversaries into allies.
CONNECT! Online Radio for Professional Sellers is your weekly resource for learning from the world's leading sales experts. Tune in every Saturday to cut out continuances, put an end to pending and stop stalling out in sales.
My guest will be Anil Melwani, President of 212 Tax & Accounting Services. 212 Tax is a full service C.P.A. firm servicing the tax, accounting and consulting needs of individuals and businesses in the tri-state area. Their business clients span across several different industries including hospitality, nightlife, real estate, attorneys, doctors, and dentists. They are large enough to handle the many accounting and tax issues that can arise at any time throughout the year. Yet they are pleased to always offer the personalized service that clients should expect from their accountant.
With a passion for helping businesses reach their next level, their goal is to provide financial leadership, guidance and advice that you can really use to help you grow your business and become more successful. 212 Tax actively advises business owners on many issues outside the standard accounting relationship and in many cases serves as an outsourced CFO, handling business accounting services including bookkeeping, payroll and sales tax preparation. Additionally, they help individual clients understand how to proactively plan for the future
My guest will be Rev. Eric J. Hall. Rev. Hall is president and CEO of HealthCare Chaplaincy Network, Inc. Most recently, he was founder, president and CEO of the Alzheimer’s Foundation of America (AFA), a leading national nonprofit organization. AFA's primary goal is to improve the quality of care for individuals and their families affected by Alzheimer’s disease and related dementias. His vision and leadership brought together more than 1,600 member organizations and associate member organizations from coast-to-coast. These efforts have united these organizations to speak with one voice to advocate for optimal care and enhanced local support services.
Eric has served on the National Advisory Council on Alzheimer’s Disease, working with the U.S. Secretary of Health and Human Services and other national experts to develop and implement the nation’s first plan to address this disease.
Eric believes in the power and potential of collaboration. In 2010 he co-founded LEAD (Leaders Engaged on Alzheimer’s Disease), the nation’s first and only coalition of for profit and not for profit organizations unified behind the cause. More than 50 companies and organizations participate.
Prior to founding AFA, Eric was CEO of a local grassroots Alzheimer’s organization on Long Island, NY. He also served as treasurer for the New Jersey branch of the Capuchin Franciscan Friars, an international religious order. In this role Eric, as one example of programs and services he established, directed the creation of a multi-million dollar living facility for mature adults in the Bronx, NY.
If you're looking to launch a business or take your career to the next level, don't underestimate the power of BlogTalkRadio as both an educational tool and a social network – with 23 million listeners a month and 12,000 hosts, you can join discussions lead by the world's leading entrepreneurs, analysts, authors and coaches, and ask all your pressing questions via our chat rooms and live call-ins! It doesn't get much better than financial advice from money-management mogul Suze Orman or brand-building strategy from celebrity chef Emeril Lagasse. Need to get up to speed on how to maximize your Twitter, Facebook, Google+ or Pinterest presence? You'll find plenty of shows on social media marketing, including tips from tech legend Guy Kawasaki. Network with professionals on every level, on everything from job interviews, career consulting, sales training, productivity, legal advice, financial planning, solopreneurship, real estate trends, product design, work-life balance, mentoring and more.
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