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Do you feel overwhelmed with marketing? What if you could eliminate social media anxiety? Are you confused by email funnels and SEO? Elizabeth Pampalone joins me to share the elements of her Absolute Marketing™ system.
Elizabeth Pampalone is an International Speaker, Successful Entrepreneur, and Expert Marketer with over 20 years of experience. Her innovative approach helps overwhelmed business owners and burnt out nonprofit directors to achieve success and freedom through the power of Absolute Marketing™. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today.
In our Hot Topic segment this week we've got Michael Fratantoni on the program to give us his update and outlook for the mortgage industry this year! You won't want to miss this program!
Michael Fratantoni is MBA’s Chief Economist and Senior Vice President of Research and Industry Technology. In this role, he is responsible for overseeing MBA’s industry surveys, benchmarking studies, economic and mortgage originations forecasts, industry technology efforts, and policy development research for both single-family and commercial/multifamily markets. Additionally, Fratantoni is president and member of the Board of Directors of MISMO and serves on the CSP’s Industry Advisory Group and the membership committee of MERS.
Special Guest: Catherine Mattice: Founder of Civility Partners
Employee engagement, inclusion, and happiness – these are all traits many organizations seek when crafting their organizational culture. However, these topics are often addressed through separate initiatives on their own timelines, perhaps even run by various leaders in the organization. It’s important to consider, however, that these realities don’t exist in a vacuum. Join Catherine Mattice, a U.S. based HR consultant focused on building positive workplace cultures, as she discusses the hidden epidemic of workplace bullying, how it impacts your workforce, and what to do about it.
Catherine Mattice Zundel, SHRM-SCP, SPHR is the founder/CEO of Civility Partners, a HR consulting firm focused specifically on helping organizations create respectful and positive workplace cultures. Her clients range from Fortune 500’s to government, to non-profit, to small business in a wide range of industries. Catherine is an HR thought-leader and has appeared in such venues as USA Today, Entrepreneur, Bloomberg, CNN, NPR, and many other national news outlets as an expert.
Join us as we discuss the hidden epidemic of workplace bullying, how it impacts your workforce, and what to do about it.
Listen Live (Archive Available)
Host: Jo Moffatt
Greg Nathan is Founder of the respected Franchise Relationships Institute (FRI) and recognized as the global thought leader on the psychology of franchising. He is has been a registered psychologist for 35 years and is regularly invited to deliver keynote addresses at franchise sector conferences around the world. Greg's books, such as Profitable Partnerships and the Franchisor's Guide to Improving Field Visits, are regarded as essential reading for anyone who works in the franchising sector. His numerous franchising models such as the Franchise E-Factor and The Franchising Wheels of Excellence are all based on empirical research, and have helped shape the way franchising is conducted around the world.
Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each week, courtesy of Social Joey.
Big Changes this Week! Facebook is rolling out massive changes to Business Pages. If you are marketing a Franchise, brand, or small business, you need hear the tips Mike is sharing. Including:
> “Likes” going away
> The increased value of helpful, relevant content
> Cross-posting changes for Facebook + Instagram
> Business Page Newsfeeds with a strategy for franchise brands reaching potential conversions
> New Page Roles for your team and agencies
> Changes for Marketplace, Reviews, and Check-ins
> And much more!
Need help with Facebook for your Franchise system? Check out SocialJoey.com!
Social Joey and Social Geek Radio are proud supporters of The International Franchise Association's VetFran program. Learn more at VetFran.org
Stephanie LeBlanc-Godfrey is the Global Head of Community Inclusion Programs for Women of Color at Google and the founder of Parenting Backwards.
She was born in Brooklyn, NY, attended Stevens Institute of Technology and completed her bachelors of engineering degree in Electrical Engineering before starting her career in the finance industry as an infrastructure engineer. She then pivoted her career to digital media, where she spent over 10 years in Advertising Operations at major media conglomerates such as Forbes Media, FOX News Digital, and NBC News Digital.
Currently, her work is in service of creating spaces for women of color to thrive and progress their career while also influencing policies, programs and processes for the over 50,000 parents and care caregivers at Google. Her focus on women and parents have culminated into the creation of Parenting Backwards which helps professional parents to bring the same level of intentionality and investment to their parenting life as they have in their professional life.
She is a regular on television media across business and lifestyle landscapes including NBC and FOX and has been featured on a number of podcasts talking about being a working mother and the impact of COVID, diversity and inclusion, early financial literacy and the nuanced path for women of color in Corporate America.
Finally she is a proud investor in a growing number of minority owned businesses and serves as a board member and advisor to workforce development non-profit and women’s leadership development organizations.
In this episode of Fairygodboss Radio, Stephanie LeBlanc-Godfrey shares her best career and parenting advice, and how to connect the two.
Recording Date: November 9, 2020
"Purpose-Driven Partners” Segment Showcasing our Partners in the Everything Home Socially Conscious Referral Network!
12:06pm - Randy Miller: Personal Growth at WHEN
12:17pm - Leah Salmorin: Cancer Support Nonprofit
12:27pm - Taylor Wellman: Video Marketing Expert
12:38pm - Alexia Melocchi: Hollywood Producer of Little Studio Films
12:48pm - Jaris Tucker: Business Marketing & Branding
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The Perfect Seasonal Business
Many years ago, Don and I got to interview Blake Smith from The Decor Group (Christmas Decor, Nite Time Decor. At the Décor Group...Franchising is their business. Since that interview, the organization has grown significantly. Christmas decorating offers individuals and businesses the ability to generate significant revenues during a time that is traditionally slow for many seasonal businesses. The Christmas Decor franchise opportunity provides seasonal businesses the ability to offset their fixed overhead costs and maintain their key employees all year around. The majority of their almost 300 franchisees nationally were operating a seasonal business when they came to Christmas Decor. They had no prior decorating experience, but they understood what it means to work hard to grow a successful business. Each one found that Christmas Decor was the perfect seasonal business to expand their revenues.
THE CONSUMERIAN EMPIRE;
JOIN US FRIDAY 12:00 NOON (EST) WITH GUEST REX AUSTENACO WAYA. (563) 999-3671
We all know how hard the restaurant business was hit in 2020 with the shutdown so what happened to the Restaurant employees? Tonight we are interviewing Alyssa Guidice who just happens to be the founder and admin for a Facebook Group called Dine-LI. This group has over 20,000 members which connects Long Island restaurants to consumers. But, wait, Alyssa also owns a Cookie and Cupcake Company and is a wine sales rep. So how did the shutdown affect Alyssa and what did she do about it? How does she juggle 3 jobs or 3 businesses?
Striving to do her best and giving 100% is just a small part of the formula.
Join us at 7pm tonight to hear how Alyssa stays on top.
Call in with questions
If you're looking to launch a business or take your career to the next level, don't underestimate the power of BlogTalkRadio as both an educational tool and a social network – with 23 million listeners a month and 12,000 hosts, you can join discussions lead by the world's leading entrepreneurs, analysts, authors and coaches, and ask all your pressing questions via our chat rooms and live call-ins! It doesn't get much better than financial advice from money-management mogul Suze Orman or brand-building strategy from celebrity chef Emeril Lagasse. Need to get up to speed on how to maximize your Twitter, Facebook, Google+ or Pinterest presence? You'll find plenty of shows on social media marketing, including tips from tech legend Guy Kawasaki. Network with professionals on every level, on everything from job interviews, career consulting, sales training, productivity, legal advice, financial planning, solopreneurship, real estate trends, product design, work-life balance, mentoring and more.