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Pharmaguy

Pharma Marketing Talk

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Interviews of leaders and innovators in pharmaceutical marketing.

On-Demand Episodes

A conversation with John J. Doyle, Sr. Vice President and Managing Director - Global Market Access at Quintiles, about the need for deeper knowledge of the inherent risks of pharmaceutical products. This need was revealed by The New... more

While Internet-Savvy Mothers Are Embracing Digital Technologies, Health Organizations May Struggle to Reach Them A conversation with Fard Johnmar, founder and president at Enspektos, LLC, about a new report that contains both... more

A conversation with Laura Kolodjeski, Community Manager, Sanofi US diabetes, and Michele Polz, Senior Director, Patient Solutions, Sanofi US diabetes, about Diabetapedia, which is a new social media site designed to help meet the... more

Maintaining and Expanding Relationships with KOLs and Medical Networks of Influence A conversation with Jim Zuffoletti, President, and Otavio Freire, Chief technology Officer, OpenQ, about managing compliant relationships with Key... more

A Real-Time On-Demand Engagement Platform Between Doctors and Pharmaceutical Brands A conversation with Andrew Nimmo, President of Physicians Office Resource (POR), about PharmaCONNECT, which creates a... more

Exploring the 2.0 Doctor A conversation with Denise Silber, CEO of Basil Strategies and Founder of Doctors 2.0 & You conference, and Dr. Frank Antwerpes, President, DocCheck Medical, about the use of Web 2.0 and social... more

The Implications for Pharma Companies A conversation with Michael Spitz, VP, Engagement Planning, Ignite Health, and Fabio Gratton, Chief Innovation Officer, Ignite Health, about Facebook's Timeline for Brand Pages, which is scheduled... more

Insight Into Physicians Minds A conversation with Dr. Jeremy Pincus, Principal and Quantitative Team Leader, Forbes Consulting, about the importance of measuring physicians' emotions when evaluating product promotions. We talk... more

High Engagement in HealthPrize's Reward Program Among Asthma/COPD Patients A conversation with Tom Kottler, CEO, and Katrina S. Firlik, M.D., Chief Medical Officer, HealthPrize, highlighting results of an pilot program done in... more

DocPons Coupons Can Make Healthcare More Affordable to Many A conversation with Susan Nicholas, MD, MBA, Founder and CEO of DocPons, about how her company enables healthcare providers to render services to the... more

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