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Trusted Authority Live

Trusted Authority Live

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Trusted Authority Professional Services Firms command premium prices & market position. Join us and our expert guests as we consider what it takes.

On-Demand Episodes

Trusted Authority Live

Highlights of 2012 is the focus for this show as we were from: Ron Baker on Pricing; Gihan Perera on Authority online; Kirrsten Hodgson on Marketing; and, many more including the best of Major Point, Ideas Marketing and Story Time.... more
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Trusted Authority Live

The best Professional Firms are always looking for insights to improve perfromance. In this second last show for 2012 Steve, Trevor and Andrew talk about the issues that open the door to change and "taking it up a notch" for both... more
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Trusted Authority Live

This week on Trusted Authority Live we talk with Graham Clinch a Psychologist who works with professionals to create high performance firms. With a focus on recruitment and teams Graham provides many useful insights on aligning people... more
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Trusted Authority Live

The latest research indicates firms that do well with social media grow 4 times faster, generate 63% of leads on line and are more profitable (Hinge Marketing). The challenge for Professional Services Firms is not just one of technology and... more
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Trusted Authority Live

This week on Trusted Authority Live we consider the seven stages of value pricing. From the early consideration within the firm, developing solutions and strategy, on to the customer conversation and finally the review process. Value... more
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Trusted Authority Live

This week Steve and Andrew talk with Fitness Expert Sue O'Brien about the actions professionals can take to ensure optimum perfromance at work and in life. Implementing change is a critical challenge for Trusted Authority Professional... more
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Trusted Authority Live

Managing physical and mental health in the workplace is vital for Trusted Authority Professional Services Firm. Sadly many Professional Services Firms don't do too well in this area. In this episode our special guest is one... more
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Trusted Authority Live

Marque is a Law Firm that does not measure the value of its people or its clients in 6 minute units of time. Law, done differently is the phrase used to describe this firm and we are fortunate to interview Managing Partner Michael Bradley on... more
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Trusted Authority Live

Kirsten Hodgson from Kaleidoscope Marketing is a professional services marketing and legal marketing specialist with a reputation for being ‘easy to work with', ‘accessible', and ‘outcome focused'. In part we think... more
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Trusted Authority Live

The best marketer wins, You don't need to improve your business just your marketing. On and on it goes but do these approaches to business work for Trusted Authority Professional Services Firms. We think not! In this episode we... more
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