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Today I will talk about the First Tactic - it is all about The Mental shift and the Action shift!
The Mental Shift is key! The market is shifting and you are going to be fearful! You need get into action and leave the fear behind! Be resourcefully realistic, prepare for the worst and strive for the best!
The Action Shift is critical! Get into the right action, right now! You need to be highly involved in all of the activities when a market shift. Efficiency and being highly effective will be key. You need to own lead generation and lead conversion and be involved daily. You need to change the actions you and your team take b/c the market will be different.
"The seeds of failure are usually sown during times of success." - The most humbling lesson of a shift is this - we succeed in good times not only b/c of what we do right, but also in spite of what we do wrong.
