The Commercialisation of African American History Month

African American History Month had its beginnings in 1926 in the United States, when historian Carter G. Woodson and the Association for the Study of Negro Life and History announced the second week of February to be "Negro History Week". This week was chosen because it marked the birthday of both Abraham Lincoln and Frederick Douglass.^[1] Woodson created the holiday with the hope that it eventually be eliminated when black history became fundamental to American history.^[4] Negro History Week was met with enthusiastic response; it prompted the creation of black history clubs, an increase in interest among teachers, and interest from progressive whites. Negro History Week grew in popularity throughout the following decades, with mayors across the United States endorsing it as a holiday.^[1]