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Pharmaguy

Pharma Marketing Talk

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Interviews of leaders and innovators in pharmaceutical marketing.

On-Demand Episodes

Pharmaguy

A conversation with Fonny Schenck, Managing Partner/CEO, and Craig Parnell, Managing Partner North America, Across Health, about the 2011 EMEA digital marketing survey for life sciences. When it comes to digital IQ, some brands are... more
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Pharmaguy

A conversation with Robert Anderson, Head of Digital Communications, Weber Shandwick UK, about the results of an informal survey of pharma clients regarding ABPI's long-awaited digital guidance update.
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Pharmaguy

Fifteen years ago, IBM started to get out of the business of selling computers and now makes most of its money from services such as IT consulting. The market for pharma products is changing as quickly and as deeply as the market for... more
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Pharmaguy

A conversation with Darshan Kulkarni, Principal Attorney, Kulkarni LLC, focusing on the recent Citizen Petition filed with the FDA by seven major pharmaceutical companies asking for new regulations regarding the dissemination of off-label... more
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Pharmaguy

A conversation with Matt Hendrickson, Vice President of Marketing at ConnectSolutions, about the collaboration between Adobe Connect and ConnectSolutions to offer an eDetailing technology platform that is a cost... more
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Pharmaguy

A conversation with Mark Bard, founder of the Digital Health Coalition, regarding the mission of the Coalition and what companies and individuals are involved.
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Pharmaguy

A conversation with Grace Soyao, Founder & Chief Strategy Officer of Self Care Catalysts Inc., a health research and strategy company, about her company's unique and proprietary processes and tools specifically designed using health... more
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Pharmaguy

A conversation with Meg Columbia-Walsh, President of Augme's Mobile Health Group, about the need for pharmaceutical companies to optimize their product websites for mobile browsers.
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Pharmaguy

A discussion with Jonathan Richman, Group Director, Insights and Planning at Possible Worldwide, about Facebook's changes to its commenting policies and his recommendations for pharma marketers who wish to develop Facebook pages.
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Pharmaguy

A conversation with Joseph Kim, MD, MPH, VP of Medical Affairs and Technology at Medical Communications Media, Inc., about the rapid development of mobile medical applications and the legal and regulatory issues... more
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