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A strategic approach to online marketing and branding.

On-Demand Episodes

Apartment Marketing Gone Digital: Episode 51 This week, the group discusses their biggest lessons learned in 2010 and their top online marketing goals for 2011. Want to join the discussion? Have a question? Submit your comment or... more
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Apartment Marketing Gone Digital: Episode 50 This week, Jay Ehret, Chief Officer of Awesomeness at The Marketing Spot, tells us why branding is so important and shares his best tips for building a powerful brand for your community and your... more
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Apartment Marketing Gone Digital: Episode 49 On this week's episode, Bill Szczytko from Maryland Management joins us to discuss his company's unique perspective on lead management and measurement of their online marketing... more
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Apartment Marketing Gone Digital: Episode 48 On this week's episode, we follow up on the NMHC Technology Conference, particularly the social media debate. Our panel discusses why they use social media for their business, some of the... more
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Apartment Marketing Gone Digital: Episode 47 On this week's episode, we'll discuss the new Deals feature on Facebook Place Pages, as well as other new online tools worth checking out. Have a question? Submit your question by... more
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Apartment Marketing Gone Digital: Episode 46 On this week's episode, each participant brings one current issue facing online marketers to the table for the group to discuss. Want to know what's on the minds of these apartment... more
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Apartment Marketing Gone Digital: Episode 45 On this week's episode, we welcome special guest Erica Campbell of ForRent.com to help us sort through the latest trends and issues related to local listings and directory sites such... more
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Apartment Marketing Gone Digital: Episode 44 On this week's episode, we continue our discussion about ways to get more out of your 2011 digital marketing budget. From your website and email to ILSs and mobile apps, we'll talk about... more
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Apartment Marketing Gone Digital: Episode 43 On this week's episode, we discuss planning resources and tips to get more out of your 2011 digital marketing budget. From your website and email to ILSs and mobile apps, we'll talk about... more
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Apartment Marketing Gone Digital: Episode 42 On this week's episode, we recap the hottest marketing topics discussed at the Optimization Summit (#OptSum) and the Multifamily Brainstorming Sessions (#mfbsconf), including social media,... more
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