Popular in Marketing
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The Spirit of Sharing Knowledge with Jamie Izaks and Jack Monson
in Marketing
Jamie Izaks, President of All Points Public Realtions returns to the show to discuss 3 reasons why you should share knowledge with others in your industry!
Connect today with Jamie on LinkedIn or on the Alll Points PR website!
We also share some details on these upcoming events in the franchise space where Jamie and I look forward to seeing you:
Northern Illinois Franchise Association luncheon in Chicago on September 13 featuring special guest, IFA CEO Robert Cresanti.
IFA's Marketing Innovation Technology Conference in Austin, Oct 17-19. Excellent keynote speakers, plus presentations from Facebook, IBM, and dozens of Franchise brands.
Thanks to FranchiseSoft and Social Joey for your support of Social Geek Radio!
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Episode #55: “Being Efficient and “Lean” in the Business of Dentistry
in Marketing
Kim and I had a ball recording the latest audio interview on the Business of Dentistry, what we call Dentistry Confidential®, here at Jerry Jones Direct. In fact, for a full hour, we focused mostly on one specific area in your practice where you can CRUSH your overhead!
If you're frustrated with your overhead and would like to see it drop, there are three simple steps to take (no, I didn’t say it'd be EASY!):
Here are three of them:
1. Lower expenses (a review of every expense you have is in order)
2. Increase production and collections (this is by far the most effective and fastest to take hold and make an impact aside from slicing your payroll)
3. Get hooked up with guys like Kim and myself who study and know business, listen, take notes and make changes.
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Smart Thoughts for Smart Marketers!
in Marketing
Innovative, creative, strategic marketing advisce for the small business to maximize the effectiveness of their business potential!
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Help Wanted?
in Marketing
Putting on the best live performance means, finding, hiring and keeping the best people. The past few weeks I have been doing a bit of an experiment looking at how people post and how people find jobs in the online marketplace. It has been an interesting and practical exercise. This is conference quality information without the expense report.
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Marc Parrish: Marketing Automation
in Marketing
Marc Parrish and Jeremy Fain Discuss how Deep Learning is being applied to Marketing Automation
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New Report: Insights for Selling To Schools
in Marketing
Are you confused or frustrated about how to sell your educational products to schools? You’re not alone! The K-12 market has always been a challenging space to enter with unclear distribution channels for ed tech start-ups. But a new study by researchers at Harvard University reveals that there are new partnering options and that established channels are evolving. Another trend emerges: even as the industry relies on the traditional direct sales model, managers of ed tech companies are increasingly using hybrid channels, a variety of resources and methods to sell to schools. And, while the ed tech distribution landscape is evolving for suppliers, so is the environment for K-12 decision makers. If gaining access to the K-12 market is important to you, listen to this 15-minute program. Host and education channel expert Glen McCandless interviews guest Jim McGarry, president of EDMarket Association (sponsor of the new distribution study) about key findings from this new study that you’ll want to hear!
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Featured00:49
Innovation Is NEVER a Single Event - Mapping Innovation on #BBSradio
in Marketing
Breakthrough Radio is a global business radio show that delivers high impact & pioneering knowledge for leaders in business. Entrepreneurs, startups, sales/marketing/IT professionals join us every Monday.?
Leadership Keynote, Fractional CMO, and Business Strategist, Michele Price brings you weekly access to the top minds to Master the Inner and Outer Game of business.
Greg Satell, author Mapping Innovation - a Playbook For Navigating a Disruptive Age.
Stewart Rogers, Dir. Marketing Technology Venture Beat delivers you Breakthrough marketing technology tips every 2nd Monday.
Follow us & ask your questions via twitter using #BBSradio.
We love rewarding engagement. You are invited to visit radio show blog at www.thebreakthroughradio.com
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Featured00:39
Blogs Matter More than Social Media This Year - 245
in Marketing
Are you trying to reach more people or create more sales? Are you frustrated with the algorithms and trying to figure them out in social media? With social media becoming more and more saturated it can be pretty difficult to reach the people that could be potential customers. Gone are the days where you can post it and forget it!! Its time to change it up!! In this episode you will learn what the new trends are to reach more organic traffic. You will learn the strategies we are using when it comes to our blog, why we made this switch and why it is our primary focus. We will share with you specific strategies you can implement so that you can attract a cold audience too!!
The Chalene Show is brought to you by:
www.131movement.com
Stop dieting & start living!
Here’s The System I Use Every Day to be
More Organized & Crazy Productive:
www.smartlifepushjournal.com
Get episode show notes here:
www.chalenejohnson.com/podcast
Hey! Send me a tweet & tell me what you think about the show!
(Use the Hashtag) #BuildYourTribe so I know you’re a homie! XOXO Chalene Connect with me on your fav social platform. At the moment, mine is SnapChat: ChaleneOfficial
www.Facebook.com/Chalene
www.Instagram.com/ChaleneJohnson
www.Twitter.com/ChaleneJohnson
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Why the Homeless Understand Sales Better than Most Salespeople
in Marketing
What an excellent discovery!
321 held a prospecting training event in Sacramento with a diverse group of salespeople from various industries. There were salespeople from as far away as San Francisco (and Kansas if I can count CA transplants).
Our company has been slowly but surely helping salespeople understand that 80% of sales has nothing to do with products. It's a tough nut to crack because many salespeople start their careers without any formal sales education.
321 has irrefutable proof to demonstrate how selling has two parts by using a life situation Americans see in every city.
You really will enjoy this show.
321 Set Appointments, LLC provides sales traning and business development services to real estate brokers, attorneys, dentists, cosmetic surgeons and insurance agencies.
321 Company Website
321 on Instagram
321 on Twitter
Rick Nappier on LinkedIn
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00:28
The Dark Side of Brand Storytelling
in Marketing
I am Kathy Klotz-Guest, founder of Keeping it Human. This show airs Thursdays at 3:30 PM PDT. I help business and marketing executives and their teams tell their most important human stories to the world, and uncover bold ideas for marketing, branding, products, and customer service innovation. We are a jargon-monoxide-poisoning free zone. Feel free to comment on the show. Let me know what you want more of. My new book, "Stop Boring Me!" is available on Amazon now.
The Dark Side of Brand Storytelling
Brand Storytelling is critical for all businesses today. Every organization - and every person - is a brand. However, sometimes bad storytelling happens to good people and bad consequences happens when storytelling fails to address hidden issues and ethics around matching human needs with narratives. So what things do companies need to be aware of and how do we navigate those tricky parts? Join me today on the podcast as we chat about this topic.
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