Youth Marketing Academy

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Do you need a youth sub-brand?

  Broadcast in Marketing

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http://www.YouthMarketingAcademy.com

Do you need special youth sub-brand?  You've been told your current branding efforts are not relevant with the younger demographic, so you're considering a youth spinoff.

This could be a great idea.  Or it could be a terrible mistake.

Ghani Kunto gives his take on this frequently asked client question.

Tags:
sub-brand
youth
youth marketing
branding
advertising
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