What Determines How We Vote?

What determines how we make decisions…in the voting “booth” and in our lives? Voting and elections used to be seasonal or periodic regional events. Now they seem to occur all the time. Regardless of where we reside (in the USA) we are exposed to media coverage of local and national elections. This segment explores research on what determines how we vote and the implications to our private (so we hope) actions in the voting venue. Implications also extend to how we make decisions in life.