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You're surfing the mobile web, "Googling" the best pizza near you to satisfy your hunger pains, when you see "The Best Pizza Near YOU!" Pop up on the top of the almighty search engine. Thank the heavens, your prayers have been answered.
You eagerly click through to the website...BUT, you don't see anything because the site doesn't load properly (if at all) on your mobile phone or you can't read the tiny text, and pinching and squeezing is just too much of a hassle. Hesitantly you leave, disappointed. Back to Google to try and find a mobile optimized website.
Alas, this is the fate that awaits too many users on the mobile web. The demand for mobile websites is increasing, month after month, but businesses are slow to adopt the new technology and some that do, miss the mark.
In this episode we walk you through the do's, don'ts, must have's and where to's of mobile website design.
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