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The LinkedIn Edge, with J.D. Gershbein

  • Broadcast in Marketing
Kelly Scanlon

Kelly Scanlon


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Meet J.D. Gershbein, the man best known as the "LinkedIn Catalyst." Gershbein is CEO of Owlish Communications and the author of the upcoming book, “The LinkedIn Edge: Creating a Psychological Advantage in Social Business.”

In this episode, J.D. will share insights for making the most of your time on LinkedIn, including how to:

  • Create a great LinkedIn profile
  • Avoid some of the biggest mistakes people make on LinkedIn
  • Use Groups to your advantage
  • Develop effective Company Pages
  • Leverage LinkedIn's new Publishing platform