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  • 00:16

    LinkedIn Groups 101: Getting Started

    in Business

    If you are using LinkedIn and NOT using the Group section - you need to listen up to today's show!


    On today's show, host Christopher Tompkins will share the reasons why you need to pay attention to LinkedIn Groups and how to really dive in to get the most benefit for your business and brand building activities.


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com

  • 00:15

    How to Create a LinkedIn Custom Group

    in Business

    There are many different aspects of LinkedIn that make it a handy and important social media site to use to enhance your credibility and visibility as an expert in your field.  But there is a secret trick to take you that one step further!


    On today's episode, host Christopher Tompkins is going to explain the value of creating a custom LinkedIn Group and how to get started in a few simple steps!


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com
     

  • 00:59

    Kristina Jaramillo's LinkedIn Marketing Success Round Table

    in Marketing

    LinkedIn marketing expert Kristina Jaramillo (http://www.getlinkedinhelp.com)  hosts a special round table event with guest experts Adam Hommey, Jimena Cortes and Susan Tatum.
    Listen to this interview to find out:
    How Jimena Cortes gained $60,000.00 last year just using LinkedIn - and how she plans on tripling it this year starting with a new $36,000 a year client.  
    How Adam Hommey captures the attention of prospects, potential referral sources and the media. Adam will even uncover a mistake that he's been making (against Kristina's advice) and how it stopped him from profitting even more.  
    The content mistakes that IT content marketing expert Susan Tatum was making - and how she's now doubling, tripling and even quadrupling her website and blog traffic. Plus, Susan will reveal how you can influence decision makers throughout the buying process using content marketing and LinkedIn. Listen to this interview and then go to http://www.b2bmarketingradioshow.com for even more radio show interviews with guests like Joe Pulizzi (Content Marketing Institute Founder), Michael Agron (WebAttract.com), Marcus Sheridan, Evan Carmichael plus much more

  • 00:45

    LinkedIn for Sales and Marketing

    in Business

    My guest will be Sandra Clayton.  Sandra is a marketing and branding professional who has spent over 20 years working with Fortune 500 clients in the financial, pharmaceutical and retail sectors. Her recent clients include worldwide brands such as Jefferies, Metlife, ADP and Stryker.


    Sandra’s expertise and interests include all aspects of the marketing process from initial branding and identity design to the development of integrated marketing campaigns for company and new product launches. By taking ownership of all aspects of a company’s brand image she is able to effectively manage the interaction between the company and its target audience, ensuring a seamless union of business objectives and the needs of the consumer. As founder and creative director of Yellowdot, Sandra provides a comprehensive suite of services to her clients including web design, web development, print and digital marketing, SEO and tracking metrics to evaluate the success of her marketing programs.


    Sandra works with firms of all sizes, and as a small business owner herself she enjoys working with fellow entrepreneurs looking to expand their business reach and break into new markets. She is a graduate of Rutgers University.

  • 00:43

    LinkedIn Best Practices with Terry Sullivan (BuzzPro Marketing)

    in Marketing

    Today I’m welcoming Terry Sullivan back to the show to wrap-up this year’s discussion on how to find, connect and develop important relationships using LinkedIn. We’ll also be talking about how to network with hot prospect and clients, and effective Social Selling strategies and tactics.


    LET’S GET SOCIAL!


    FB: http://www.Facebook.com/PlaidforWomen 


    TW: http://www.twitter.com/plaidforwomen


    CONTACT INFO FOR TODAY'S GUEST:


    Terry Sullivan, BuzzPro


    Web: buzzpro.com


    PRIOR SHOWS:


    SOCIAL SELLING ON LINKEDIN:


    http://www.blogtalkradio.com/sarahzink/2014/10/23/social-selling-on-linkedin--with-terry-sullivan


    COMMON MISTAKES WITH LINKEDIN PROFILE:


    http://www.blogtalkradio.com/sarahzink/2014/09/25/common-mistakes-with-your-linkedin-profile--with-terry-sullivan


    CREATING A POWERFUL ONLINE BRAND WITH LINKEDIN:


    http://www.blogtalkradio.com/sarahzink/2014/08/28/create-a-powerful-online-brand-with-linkedin--with-terry-sullivan


    OUTTRO MUSIC BY JACK T. BLUES

  • 00:31

    The Sales & Marketing Answer Men Maneuvering Through LinkedIn

    in Marketing

    Dan and Bill share more tips and examples on how best to use LinkedIn when selling or marketing your business. Plus Dan shares sales advice on how to hear exactly what your prospect is telling, not just what you want to hear.


    Dan Stalp is President of Sandler Sales Training; Bill Brelsford is owner of Rebar Business Builders.  To ask a question for the show go online to: www.salesandmarketinganswermen.com

  • 01:02

    Using LinkedIn Marketing For B2B Lead Generation

    in Marketing

    On March 26, 2013 - Kristina Jaramillo (the New York Times recognized LinkedIn marketing expert who created the first and only Instant LinkedIn Marketing Templates at http://www.InstantLinkedInMarketingTemplates.com) will join forces with Victoria Ipri who provides LinkedIn master-class training for the sales, marketing and operational teams of B2B companies with revenues over $1 million and 5 to 50 employees.
    On this radio show interview they'll discuss...
    Why B2B organizational leaders, sales, marketing & PR executives need to pay more attention to their personal profiles? Find out what's keeping those involved in the business development process from getting more business through LinkedIn!  
    How to structure your LinkedIn profile to attract more prospects, potential referral sources, strategic alliances and the media to you.  
    The actions you must take on LinkedIn to fill your sales funnel with leads  
    How you must be integrating your LinkedIn marketing efforts with content marketing, blogging, video marketing, email marketing, event marketing plus much more

  • 00:32

    How to Create Compelling Marketing Content - with Jason Miller of LinkedIn

    in Marketing

    I am Kathy Klotz-Guest, founder of Keeping it Human, coming to you live from San Jose, CA, in Silicon Valley. This show airs Thursdays at 3:30 PM PDT.  We help marketing executives and their teams tell their most important company, product and customer stories to the world. We are a jargon-monoxide-poisoning free zone. Leave a comment on the blog.


    Follow Kathy


    Compelling Content


    90% of companies report that content marketing is a priority. How do you ensure that you have compelling content and the right types of content?


    Join us Thursday, July 31st, for a great chat with the one and only, Jason Miller of LinkedIn. Follow Jason.


     


    About Jason Miller


    Jason leads global content and social initiatives for LinkedIn Marketing Solutions helping marketers understand how to use LinkedIn to achieve their marketing goals and deliver ROI. Previously he was the senior manager of social media strategy at Marketo and responsible for leading the company's content and social media efforts. Before entering the B2B space, he spent ten years at Sony developing and executing marketing campaigns around the biggest names in music. When he is not building campaigns, creating remarkable content, and tracking socia ROIl, he is winning awards as a concert photographer, singing 80’s metal karaoke, and winning at Seinfeld trivia. Jason is a frequent contributor to Content Marketing Institute, Social Media Examiner, Marketing Profs, Copyblogger, and has presented at numerous industry conference including Dreamforce, Social Media Marketing World , Social Fresh, and more.

  • 00:30

    Is Marketing Dead?

    in Marketing

    An interesting question. With all the changes taking place, technology wise, how is it impacting the traditionnal Marketing model?

  • 00:31

    Marketing Pulpit - Baltimore (MPI-BALT)

    in Marketing

    Tune in to The Marketing Pulpit Radio Show, hosted by world renowned artist Larry "Poncho" Brown which airs each Wednesday at 10:30 am. It's a unique show with a creative focus that informs, inspires, entertains and energizes business owners.


    The show features an exciting lineup of renowned artists, wearable artisans, craft vendors and other special guests who share their creative approaches, trial and error success stories and more.


    A professional artist for over 36 years, Poncho attempts to challenge us to think outside of the box to create your next level.

  • 00:33

    Marketing Pulpit - Charlotte (MPI-NC)

    in Marketing

    Tune in to Sharon Bennett, host of The Marketing Pulpit Radio Show, which airs each Tuesday at 10:30AM (EST). Today Sharon continues the series, "Effective Leadership: Building Your Team", with Therapist Ira Lake, Founder of Imtasik Family Counseling Services and Consultant Anthony Herring, CEO of HCFG Solutions.


     


    The Marketing Pulpit Radio Show is the creation of expert marketer, Robert Gatewood MBA, president of Gatewood Marketing.



    The show’s mission is to build strong businesses in the community in order to put people to work.
    The show provides crucial knowledge in the areas of sales, branding, pricing, media buying, Internet, social media, music, entertainment, franchising, networking, event planning, accounting, business development, workforce development, industry trends, business news and more.
    The show offers sponsorships, advertising, membership opportunities, and a robust website for its listeners and visitors.