A "Comuniti" for Healthcare Professionals

Univadis in France Gets Social

Pharmaguy interviews Thibaud Guymard, Digital Marketing Manager at MSD France, who talks about Comuniti, a new online community that is part of MSD France's Univadis service exclusively for healthcare professionals.

Questions/Topics of Discussion

• Give us a quick overview of Comuniti?
• What's the "value proposition" for physicians and for MSD?
• How is Comuniti integrated with the Univadis service? Will this kind of service be offered by Univadis in other countries?
• What's the competition and how do you see Comuniti being unique?
• Comuniti is in beta right now (as of Q4 2014). When will it be fully launched? Have you received any feedback from users that you can share with us?
• What do you see in the future for Comuniti? For example, do you envision a mobile app version?