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As the former President of Pro-Tech Manufacturing, Craig has years of experience and is a strong supporter of the snow and ice management industry. He served 8 years on the SIMA board of directors.
His company, Doggpoint is an organization that companies go to in order to maximize their opportunities. They offer the shortest path to sales success. They help you disrupt your market, not your organization.
Through our own experience, through our relationships and through our continual immersion in research, it was obvious the market paradigm had shifted. Customers are now more informed and empowered than ever before. They are well into the buying cycle before they engage with suppliers, are seeing little or no differentiation among those suppliers and are, more often than not, choosign on nothing more than price.
Join us as Craig explains this new venture.