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Social Media Chaos

Social Media Chaos with Gavin McGarry

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Join media expert Gavin McGarry and his team at Jumpwire Media as they discuss how social media can be used effectively to grow audiences and engage with crowds. Voted one of the top ten most innovative companies in media, Jumpwire, leverages their knowledge from over 5 years working with Fortune 500 Media Companies and A-list celebrities. The 15 minute weekly show will focus on tips, tricks, and best practices for tracking, growing, and managing your community and audience.

On-Demand Episodes

Corina and Gavin take 10 minutes to discuss how some media companies around the world are driving over 80% of their referral traffic from Facebook to their websites. They also discuss Twitter's live video offering Periscope and how... more
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We start off the show by answering the question we get asked most by our potential clients (and basically everyone else), "Do I actually need social media?" The short answer: you may not but your media brand absolutely does. Link... more
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We talk about how media brands build engagment through the holidays.
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At Jumpwire Media, 90% of our clients are big media companies in television, radio, and publishing sectors. Many of them are losing their best people as they struggle with issues such as: Legacy technology platforms to communicate... more
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For many years only a few people made money directly from their social media platforms. Now that is beginning to change. On the show this week we discuss how to set up your social media platforms to make money. We also asked for... more
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On the show this week we discuss how to use emerging social networks like Snapchat, Line, Ello, to your advantage. 1) What are some of the best practices? 2) Claiming your name both personally and for business? 3) How do you... more
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Most of the social media platforms now provide robust data and analytics. Our clients ask us regularly about how to use their data to make content decisions. 5 key platforms you need to focus on: Facebook Twitter Youtube Linkedin... more
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Youtube has made some significant changes to its platform in the last year and we, at Jumpwire, now consider it more of a social media network than a video playback destination site. During the 15 minute show we will discuss: 1) How to... more
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This week Erin, Corina and I discuss which social media tools we use daily for Jumpwire clients. We are quite rigiorous about how we test new tools and how we assess if our clients should consider them. The show will focus on 4 key areas:... more
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Unlike Facebook, Twitter is an open platform. Many people are unaware of Twitter's powerful advanced search feature that helps you find the right people in the right cities or countries to connect with. Questions to discuss: 1) How... more
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