Challenges and Trends in Leadership for 2014 and Beyond - Part 3 of 3

To be a better Leader, share personal stories. You can connect deeply with others thru these little moments.

Share customer's stories via email or in a staff meeting so employees can hear the impact of their work.

The Goal of personal branding is to tell your story in a behind-the-scenes way.

Show, Don't Tell; is the most fundamental maxim of storytelling.

Before you craft your story, ask yourself: "Who is my Audience? What is my Goal in engaging them?"

Use silence to add emphasis, and select your 1st (and final) words carefully.

Make your message emotional by telling stories verbally and visually.

A GOOD Story is one that you want to repeat.