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A reputation is like trust. If you lose it, it takes years to earn it back. While most people get it right, some still have no clue. What you put on the web stays there forever, whether or not you erase it. Trust that someone, somewhere has captured what you've put out there and may be holding it as their very own trump card. From small business owners who speak ill of their clients to young adults posting embarrassing information that could also embarrass their employers, some people are still not taking the internet serious. But trust me when I say your online reputation is just as important as your offline reputation. Join my guest and I as we give you best practices for manaing your online reputation to build your brand.