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Innovative Women in Business Presents Lisa Manyon

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Cathy Alessandra

Cathy Alessandra

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Join the publisher of Today's Innovative Woman, Cathy Alessandra as she interviews Marketing Consultant and Copywriting Strategist, Lisa Manyon!  Our topic - "Why the Traditional Copywriting Formula Isn't Working with Women"

You'll Discover

  • Why women really don’t need to be “agitated” to make a buying decision
  • What women are responding to in marketing
  • The NEW copywriting formula to truly connect with women

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