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Love-Based Copywriting: Writing Copy that Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients
Considered one of the hottest direct response copywriters and marketing consultants in the industry today, Michele PW (Michele Pariza Wacek) Your $Ka-Ching!$ Marketing Strategist and creator of the "Love-Based Copywriting" philosophy, has a reputation for crafting copy and creating online and offline marketing campaigns that people love and that get results.
Michele started writing professionally in 1992, working at agencies and on staff as a marketing/communication/writing specialist. In 1998 she started her business as a freelance copywriter.
But she quickly realized her vision was bigger than serving her clients as a one-woman-shop. In 2004, she began the transformation to building a copywriting company.
Two years later, her vision has turned into reality. Michele PW/Creative Concepts and Copywriting LLC is the premiere direct response copywriting and marketing company today, catering to entrepreneurs and small business owners internationally, including the “Who's Who” of Internet Marketing. Some of their clients include:
Alexis Martin Neely
In addition, Michele is also a national speaker and the bestselling author of "Love-Based Copywriting -- How to Write Copy that Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients" along with completing two novels.
Learn how to fire up your blog and web copy as Cena Block, Host of Managing Mompreneur Mayhem interviews Firecracker Communications Founder: Nancy Tierney. If you want to consistently attract more clients, sell more of your stuff and finally have a business that feeds your soul as well as your bank account, you need one thing: The ability to clearly communicate your unique value in a way that captivates, inspires and connects with the people you are meant to serve. An ace copywriter and copywriting coach, Nancy is going to share her insider secrets on how to create marketing messages that cut through all the online noise and make a heart-to-heart, gut-to-gut connection with your ideal clients so they can’t wait to invest in what you have to offer.
Want more great information from Cena? Click here to download her free training to help you reclaim your time, space and sanity - and overcome burnout! http://bit.ly/14Yq17L Join Cena every other Tuesday on Managing Mompreneur Mayhem for a lunch and learn episode on how to run and manage your business better! Or download episodes on YOUR time! Find Cena everywhere at Cena Block or Sane Spaces.
Thanks to BizMSolutions and Life Coaching and Beyond for sponsoring today's conversation. Meet all our sponsors in our Mompreneur Marketplace.
Word of Mom Radio - sharing the wisdom of women.
If you're not confident in the value of your offer or skill, it's going to come across in your copy. In this episode I guide you through a little personal Q and A that you can do quickly to take an "inventory" of the value in you and your offer. Listen in to part 2 next time to see how we use those answers to improve your copy.
in Self Help
Love-Based Copywriting strategies on how entrepreneurs can write copy based on love, rather than fear (which is what most traditional copy is based on, which is why it feels so icky) that attracts, inspires and invites your ideal prospects to become ideal clients.”
Considered one of the hottest marketing strategists today, Michele PW has a reputation for crafting promotional materials and creating marketing campaigns that get results. She is the owner and founder of Michele PW/Creative Concepts and Copywriting LLC, which is the premiere international direct response copywriting and marketing company around. She’s also a national speaker and author, plus her client list reads like the "Who’s Who" list of Internet marketing.
Click here for more details: http://MichelePW.com/cmd.php?Clk=5306326 or http://tinyurl.com/lovemichele
Visit www.KateBeeders.com and get your BRAND NEW COMPLIMENTARY MINI VIDEO SERIES: "Stop Procrastinating: Start Mastering the 3 Keys to Unlimited Business Success Now"
When your customer reads your sales page or your web copy, they want to know some basic questions. Many businesses forget to answer them and the customer simply walks away to find them somewhere else. In this 15 minute show I take you through some of the questions your customer is asking and how you can answer them on your website and in your sales copy.
In Part 1 of Confidence With Copy we looked at some questions you ask to reveal the real value of your service to your customer. In this second part, we take those answers and show you how to include them in your sales copy or web copy
“Clarity of purpose and message are prerequisites for success.” ~ Nancy Tierney
Would you like to learn how to cut through all the marketing mumbo-jumbo and connect with the wonderful folks you are meant to serve?
Entrepreneurial Adventurer, Nancy Tierney of Firecracker Communications, shares her entrepreneurial wisdom, advice and copywriting brilliance with us!
Nancy LOVES giving entrepreneurs the tools, templates and creative confidence they need to write their own magnetic copy and make an immediate, heart-to-heart connection with those they are meant to serve.
Sounds delicious, right?
Please join us for this lively and engaging conversation filled with actionable advice… for your entrepreneurial adventure AND for communicating with connection.
in Self Help
Our Motivational Whisperer Expert guest today is Lisa Rothstein,
Copywriting Branding Coach and a certified Life Purpose™ Coach and consultant, Lisa helps other Madison Avenue alumni, entrepreneurs and companies clarify their goals, optimize their talents and communicate their brilliance. She also assists her fellow screenwriters as a script consultant. Lisa has been a professional choral singer, a cartoonist and watercolorist and a stand-up comedian. http://www.motivationalwhisperers.com/
http://www.TheDaVinciCoach.com and http://www.LifeAfterMadAve.com
This week on the Marketing Technology Blog discusses the latest marketing technology on the web. We're going to discuss how important copywriting is for attracting a site visitor and we'll touch on the importance of responsive design. We frequently have leading marketers and the founders of marketing technology companies that we discuss these platforms with. Every week we provide guidance to marketing professionals - whether you're running your own company or you're a CMO at an international corporation - we always have information that you can use to increase the performance of your online marketing.
In this episode the two seasoned vets explore the topics of good boot camp ad copy, writing compelling boot camp marketing, boot camp ad headlines that get attention, and calls-to-action that get more clients to sign up for your boot camp.
Scott McKinstry is a direct response copywriter who specializes in telling stories.
You can contact Scott and learn more about using the power of stories in marketing at marketingwithstory.com
Jesse Stoddard, fitness boot camp business coach, personal trainer, and author featured in CNN Money, along with the well-known and highly regarded fitness expert Georgette Pann, owner of NutriFitness Bootcamps, the founder of Sure Victory Fitness Bootcamp Club, and creator of the famous Sure Victory Boot Camp Business in a Box program, host this discussion about the personal training career and fitness business. Along with exclusive interviews with fitness experts and trainers who run successful fitness boot camp companies, they discover why some personal trainers fail and others succeed.
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