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Love-Based Copywriting: Writing Copy that Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients
Considered one of the hottest direct response copywriters and marketing consultants in the industry today, Michele PW (Michele Pariza Wacek) Your $Ka-Ching!$ Marketing Strategist and creator of the "Love-Based Copywriting" philosophy, has a reputation for crafting copy and creating online and offline marketing campaigns that people love and that get results.
Michele started writing professionally in 1992, working at agencies and on staff as a marketing/communication/writing specialist. In 1998 she started her business as a freelance copywriter.
But she quickly realized her vision was bigger than serving her clients as a one-woman-shop. In 2004, she began the transformation to building a copywriting company.
Two years later, her vision has turned into reality. Michele PW/Creative Concepts and Copywriting LLC is the premiere direct response copywriting and marketing company today, catering to entrepreneurs and small business owners internationally, including the “Who's Who” of Internet Marketing. Some of their clients include:
Alexis Martin Neely
In addition, Michele is also a national speaker and the bestselling author of "Love-Based Copywriting -- How to Write Copy that Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients" along with completing two novels.
If you're not confident in the value of your offer or skill, it's going to come across in your copy. In this episode I guide you through a little personal Q and A that you can do quickly to take an "inventory" of the value in you and your offer. Listen in to part 2 next time to see how we use those answers to improve your copy.
When your customer reads your sales page or your web copy, they want to know some basic questions. Many businesses forget to answer them and the customer simply walks away to find them somewhere else. In this 15 minute show I take you through some of the questions your customer is asking and how you can answer them on your website and in your sales copy.
In Part 1 of Confidence With Copy we looked at some questions you ask to reveal the real value of your service to your customer. In this second part, we take those answers and show you how to include them in your sales copy or web copy
Learn how to fire up your blog and web copy as Cena Block, Host of Managing Mompreneur Mayhem interviews Firecracker Communications Founder: Nancy Tierney. If you want to consistently attract more clients, sell more of your stuff and finally have a business that feeds your soul as well as your bank account, you need one thing: The ability to clearly communicate your unique value in a way that captivates, inspires and connects with the people you are meant to serve. An ace copywriter and copywriting coach, Nancy is going to share her insider secrets on how to create marketing messages that cut through all the online noise and make a heart-to-heart, gut-to-gut connection with your ideal clients so they can’t wait to invest in what you have to offer.
Want more great information from Cena? Click here to download her free training to help you reclaim your time, space and sanity - and overcome burnout! http://bit.ly/14Yq17L Join Cena every other Tuesday on Managing Mompreneur Mayhem for a lunch and learn episode on how to run and manage your business better! Or download episodes on YOUR time! Find Cena everywhere at Cena Block or Sane Spaces.
Thanks to BizMSolutions and Life Coaching and Beyond for sponsoring today's conversation. Meet all our sponsors in our Mompreneur Marketplace.
Word of Mom Radio - sharing the wisdom of women.
in Self Help
Love-Based Copywriting strategies on how entrepreneurs can write copy based on love, rather than fear (which is what most traditional copy is based on, which is why it feels so icky) that attracts, inspires and invites your ideal prospects to become ideal clients.”
Considered one of the hottest marketing strategists today, Michele PW has a reputation for crafting promotional materials and creating marketing campaigns that get results. She is the owner and founder of Michele PW/Creative Concepts and Copywriting LLC, which is the premiere international direct response copywriting and marketing company around. She’s also a national speaker and author, plus her client list reads like the "Who’s Who" list of Internet marketing.
Click here for more details: http://MichelePW.com/cmd.php?Clk=5306326 or http://tinyurl.com/lovemichele
Visit www.KateBeeders.com and get your BRAND NEW COMPLIMENTARY MINI VIDEO SERIES: "Stop Procrastinating: Start Mastering the 3 Keys to Unlimited Business Success Now"
Any startup business owner knows how important marketing is to grow her business. And in this age of social networking and countless email platforms, getting your message to your target audience or customers can be a challenge.
How do you catch the attention of customers who have very short attention span? How do you get people be excited to get your services or buy your product?
One of the proven effective tools in marketing is called email automation. It works by creating a sequence of emails that convers prospects into leads, then those leads into clients.
In this episode copywriter and founder of Stiletto Marketing, Sarah Walker, helps us navigate this strategy of email automation.
Smart Marketing focuses on providing a different, but positive perspective to the many facets of marketing and managing a small business.
in Self Help
Our Motivational Whisperer Expert guest today is Lisa Rothstein,
Copywriting Branding Coach and a certified Life Purpose™ Coach and consultant, Lisa helps other Madison Avenue alumni, entrepreneurs and companies clarify their goals, optimize their talents and communicate their brilliance. She also assists her fellow screenwriters as a script consultant. Lisa has been a professional choral singer, a cartoonist and watercolorist and a stand-up comedian. http://www.motivationalwhisperers.com/
http://www.TheDaVinciCoach.com and http://www.LifeAfterMadAve.com
You can write to your heart’s content.
But is the drivel you’re putting on your website converting?
What if you could learn some secrets to spice up your copy and increase conversions?
Michelle PW is one of the best-known copywriters in the industry. Known for working putting out copy even more exciting than the big names she works with, Michelle is going to help put the love back in your copy, and the money back in your wallet.
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