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How to Reposition Your Business from a Low Cost Vendor to a

  • Broadcast in Business
Growth Strategist

Growth Strategist


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What would you do if you were the new CMO of a fairly traditional company (like a call center) that had recently dropped from $5 Mil/yr to $3 Mil/yr? 

And no…that didn’t happen in 2008 or 2009. 

Learn why Peter Schmitt, their Chief Marketing Officer, thinks that innovation and use of the balanced score card methodology differentiate DIALOGUE MARKETING across their four vertical markets (healthcare, insurance, logistics, and inside sales.