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This is the second in a series of conversations with Ellen Domb, founder of the PQR Group and founding Editor of the TRIZ Journal. This episode we will be talking about TRIZ techniques, their purpose, and application. To learn more about Ellen Domb and TRIZ visit www.triz-journal.com or www.trizpqrgroup.com. Be sure to also catch Ellen at the iSixSigma Live Summit & Awards February 1-4, 2010(http://live.isixsigma.com/events/summit/south_beach/2010/default.html)