Pharma Marketing Talk

Closed-Loop Patient Education

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MedTera and HealthPrize Team Up to Improve Medication Adherence & Health Outcomes: A conversation with David Duplay, President of MedTera, and Tom Kottler, CEO, HealthPrize, and Katrina S. Firlik, M.D., Chief Medical Officer, HealthPrize, about how the two companies are working together to combine closed-loop marketing, patient education, and incentives to improve medication adherence and health outcomes.
Tags:
pharmaceutical
communications
MedTera
HealthPrize
adherence
Broadcast in Business
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s:1215319
archived

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