Optimizing Pay-Per-Click and AdWords

This week our guest is Justin Fried, an Account Manager at Click Equations, an online tool that makes monitoring and adjusting multiple search engine marketing campaigns under one platform. We'll discuss some of the best practices for pay-per-click advertising including keyword research, bidding, ad copy, landing pages, and measurement. Justin's website is www.clickequations.com. Join Paul Mosenson, President of NuSpark Marketing, Sunday August 8th at 6:00p ET on BlogTalkRadio.