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Your Mobile Marketing Strategy: Website or App?

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The Strategist

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The fact that half of mobile phone users now use mobile as their primary source for Internet means that more small businesses need to up the ante. Not all websites render well on small mobile devices, so it may be worth the investment to get more mobile-friendly. But the question is, "Should you have a responsive website or a mobile app?" That is our focus on this edition of, “The Strategist Radio LIVE.”

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