Richard Levy, author, The Complete Idiot’s Guide to Cashing in on Your Inventions

Furby’s big daddy, Richard Levy, talks inventions with Mr. Media!

Richard Levy, inventor and author of The Complete Idiot’s Guide to Cashing in on Your Inventions will discuss inventions and the development process live on Mr. Media Radio

The book covers every aspect of the inventing process from concept to market- and this new edition offers more in-depth coverage of the development process, prototyping and manufacturing helping readers identify how to go about turning their ideas into something tangible that they can market.

Richard Levy is president of Richard C. Levy & Associates and, in the past 33 years co-created, co-developed and licensed more than 200 concepts, including one of the most popular toys of all time, Furby (Hasbro). Among his games are blockbusters: “Men Are From Mars, Women Are from Venus” (Mattel), “Chicken Soup for the Soul” (Cardinal), and “Adverteasing” (Cadaco). For 2010, his new products include Kuhn-Rikon’s Frosting Deco Pro decorating pen, Duncan’s WarStone Trading Card Game, novelty Hot Buttons by 4 Kidz and Hyper-Pet’s Cool Down Doggie Misting Leash.

Levy is the author of 12 books, including The Complete Idiot’s Guide to Cashing in on Your Inventions, and The Toy & Game Inventor’s Handbook. He is a winner of the SBA Innovation Award and has been named an M.I.T. Inventor of the Week. Levy’s licensed products combined have generated $1 billion in global sales.

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