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Q&A With Bluefly, Part 2

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Mobiles Next Thing

Mobiles Next Thing

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Last month we spoke with Bluefly’s CMO Bradford Matson on the company’s use of 2D barcodes in the Closet Confessions campaign. Now, Mobile's Next Big Things talks to Marty Keane, SVP of e-Commerce on the company's mobile marketing strategy for 2011.

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