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The Big Chocolate Show is coming to NYC on October 6th and Fairytale Brownies is coming back. Co-founder Eileen will give us the lodown.
They made some big changes at Fairytale Brownies. Such as a New Logo – Brownies by Fairytale
The simple explanation is we wanted to put brownies first. Brownies are the treat that started everything. They helped grow our company into something bigger than we ever imagined. To us, brownies are everything and we wanted to lead with what we’re known for.
It’s more than just a simple rearranging of words. To us, it’s our chance to highlight the thing that spreads joy to anyone who tries one of our little brown squares.
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Since we decided on the new look, every day has been filled with exciting ideas on how to bring it to life in our expertly designed packaging, in our new catalogs and on social. We’ve got so much more stuff planned to blow you away!
While a rebrand is new and exciting (and we’re totally thrilled with ours) there are a few things we will never change.
Our secret, from-scratch family recipe. It’s the only thing that will never go out of style. So, nothing about it changes. Ever.