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Hello everyone! I'm Kathy Klotz-Guest, host of Jargonorrhea Live - A Viral Marketing Show, and CEO of marketing firm, Keeping it Human.
All successful businesses have had to pivot or reinvent themselves at some point! The same is true in marketing. If it's broke, fix it! To continue doing the same things when markets, customers, and needs change isn't human at all. Things will change, and knowing when to change course is critical to business longevity.
Join us Thursday, September 27th for a lively discussion about reinvention with Heidi Sloss, author of the soon to be released book, Fortune is in the Follow-Up®: Five Power Strategies to Reinvent Your Marketing.