Using Social Media as a Recruitment Tool for Healthcare

With current talent shortages already causing problems in the healthcare industry, and projections indicating that 25 percent of the workforce will be eligible for retirement by 2010 and jumping to 43 percent by 2015, organizations need to prepare a talent pipeline to rise to the challenges that are ahead. Social networking promises to expand communication capabilities and exposure to a pool of readily available talent, creating a cost-effective tool for recruitment and pipeline development. Steve Wojack, Director of Recruiting, University of Washington Medical Centers discusses with Human Resources IQ the social media opportunities and the ROI it could have for your organization.