Most advisors "know" they should be utilizing social media to reach out to people, but few understand how to use all of the tools the different platforms offer to do that effectively.
Listen in as Amy McIlwain, president of Financial Social Media, talks with Ellen Rogin and delves into the nuts and bolts of each of the popular social media platforms (LinkedIn, Facebook, Twitter…) and provides tips on how to make more connections through these networks, and better quality ones as well.
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