The Top Traits of the Top Producing Brokers

We are very pleased to have as this weeks featured guest, Rod Santomassismo, author of the book, "Brokers Who Dominate, 8 traits of the top producers."

Rod is a dynamic, articulate and knowledgeable speaker and considered by many as, America's leading commercial real estate brokerage coach.

Listen while we have a pleasant, yet informative, "chit chat," about Rod, his book, what it took to write the book and some of the top traits that he has identified from his nearly 1,000 interviews.

As is typical of our shows, we will go into some detail as to the meaning of these traits and not just give you a list.  We want to have a discussion that will give some meaning to the listeners so that our listeners might take something away from the discussion and apply lessons learned to make themselves more successful.

Here about the "dogged persistence" and motivating story of Eric Northbrook who overcame a crippling accident that paralyzed him from the neck down, to continue to be an extremely successful broker and add further positive meaning to his life.  We will also discuss, among other things, the "Young Guns" who bring fresh ideas and perspectives to the business.  This is where Howard will take the opportunity to make his point that you don't have to be young to come up with fresh, innovative ideas.