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Panel Discussion: The Value of PR for Startups

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Hobson and Holtz

Hobson and Holtz

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In the wake of several high-profile posts suggesting startup CEOs can do their own PR just as effectively as a professional, we've put together a panel to discuss just what value startups get from working with agencies. The panel includes (in addition to hosts Shel Holtz and Neville Hobson): * Rob Lane, CEO, Overlay TV (and several previous startups) * Mike Manuel, PR practitioner, Voce Communications * Sherilynne Starkie, PR practitioner, Strive Public Relations * Katie Paine, KD Paine & Associates, PR measurement guru There may be additional panelists added as the segment approaches.

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