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For two decades, Mike Wittenstein, Experience Designer and Managing Principal at Storyminers, has helped business leaders around the world differentiate their brands by dramatically improving their customer experience. Mike is a sought-after speaker and consultant. He works in the hospitality, retail, technology, healthcare, and entertainment industries, as well as other service categories. He has helped retailers like Party City, Kinko’s, Best Buy, Alternative Apparel and SOHO Office, to elevate their customer experience, while making it a lot more engaging - and even fun - for all involved. He has given clients like Apple, IBM, McDonald's, and iPay Technologies a looking glass view into how their company is perceived by everyday customers. As an e-Visionary at IBM, Mike launched that company's first global experience design consulting practice. He was also co-founder and CEO of Galileo, a technology communications company nationally recognized for innovation and creativity. His captivating stories teach companies how to move their products and services from commodities to objects of desire. And he regularly wows audiences with his friendly, smart and witty style, as they learn how to turn everyday customers into enthusiastic brand advocates.