Public Relations - A Business Strategy

Join BluPrint when we interview Craig M. Muckle, public affairs and government relations guru who will enlighten our listening audience on public relations, public relations strategy and the importance of management counseling as it relates to policy decisions, communication and taking into account public opinion and the organization's social and citizenship duties.

Craig is the manager, public affairs and government relations for the Eastern Division of Safeway, one of North America’s largest grocery retailers, and has served in that role since August 1997. He is responsible for media, government, community and consumer relations activities for all 130 Safeway stores located in the mid-Atlantic region (Delaware, Maryland, Virginia and Washington, D.C.) and is an Adjunct Professor at Howard University.

This will be a very exciting segment and we look forward to your joining us.