Finding Your Sweet Spot Niche: Part 1

Finding a profitable niche for your business can be one of the most challenging tasks as you build a foundation for a profitable business. I specifically call out the word profitable because it is quite easy for people to say “I am self-employed or I have my own business,” it is much more challenging to be able to claim, “I have a consistently profitable revenue generating business.” 

This podcast series is aimed at giving employedpreneurs real examples from other business owners who found their “Sweet Spot” by niching their business.

In this episode, we hear from two guests who have found their "Sweet Spot." Melissa DeLay of TruPerception a communication expert who specializes in helping executives and professionals deliver bad news. And Dina Eisenberg of Positively Wed - who coaches Wedding planners on negotiation skills.

Your Host: Tai Goodwin is a Brilliance Catalyst – she has a keen intuition laser focused on helping people tap into their brilliance. Her commitment to helping people shine, offline and online, fuels her energy as a coach, speaker, and Employedpreneur Advocate. You can find her online at www.taigoodwin.com helping authors, coaches, and speakers reach more people through social media. The co-host of #smallbizchat, Tai is also editor-in-chief of Launch While Working.com and The Career Makeover Coach.com.