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Although Twitter began doing business on March 21, 2006, entrepreneurs still find themselves confused as to how to make the most of their Twitter activities. Amassing an ever-evolving base of Twitter followers is about how we strategically plan our Twitter engagement initiatives. Certainly, we must realize that quality trumps quantity, but nonetheless, we must perpetually continue to constitute our social media follower pipeline. That is our focus on this edition of, “The Strategist Radio LIVE."