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Measuring Media Performance With Act-On: Talking Business #4 With Ken Kraetzer

  • Broadcast in Marketing
Ken Kraetzer

Ken Kraetzer

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Ken Kraetzer of Harrison, NY based www.CBSServices.com  will host a discussion of measuring social media performance that can help your business attract and service customers.

Our guests are Chris Porter, National Sales Manager and Mike Novak, Regional Sales manage at Act-on www.act-on.com/

Act-On provides automated management of sales lead generation campaigns and follow-up communication through out the sales process.  Their service manages inbound campaigns such as Search Engine Optimization (SEO), Social Media, and Landing Pages.  On the outbound side, Act-On helps manage and conduct email communications, events, and webinars.  Their service and account team help clients "Nurture" the process of converting prospect leads into new long term customers.  The Act-On package can include reporting, analytics, message (A/B) testing, and integration with Customer Relationship Management systems and mobile apps.

Founded in 2008 and serving sales and marketing teams at over 3,000 companies, Act-On has been recognized by both Forbes and Inc magazines as one of America's fastest growing companies.

Reach Mike Novak at (872) 243-2106 Email: mike.novak@act-on.com|

CBSIServices provides a variety of special benefit services such as warranty extensions, travel protection plans, and premium accountservices that are used by consumer banking, retail and internet account issuers to activate accounts and attract transactions.  Reach Ken on914-630-3457, kkraetzer@cbsiservices.com

 

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