Ian Greenblatt, J.D. Power

We're execited to launch CTV Musings with Ian Greenblatt who leads J.D. Power’s Technology, Media and Telecommunications Intelligence, including a new IoT sub-practice. In this interview, Ian provides an overview of J.D. Power and his role at the company. He also shares his in-depth industry expertise on topics such as streaming wars, how marketers most effectively leverage OTT/CTV within their overall video strategies, among other interesting trends and topics.