Tips For Getting Print Coverage For Your Book Or Company

Marsha Friedman, a 22 year PR veteran and founder/CEO of EMSI Public Relations will be joined by Penny Carnathan, EMSI’s Creative Director and Writer and 30 year veteran journalist with a major newspaper. This is your chance to speak with someone who’s been on the “other side” for 30 years

Together, they’ll discuss these issues:

• The 5 Most Common Mistakes When Pitching to the press
• What to do once you’ve landed the interview
• How to make your content stand out from the crowd
• How to make the editors and journalists call you when they need a source