Everyday KC - Biz Outside the Box

Happy Easter! Today's Everyday KC focuses on the challenges faced by small, local businesses to be seen store fronts and strip malls amid big-name box stores with the billion-dollar advertising budgets. There are some local companies that have learned to think outside the "box", partner with other companies and come up with creative product and promotional ideas. Two of our favorites - The Olive Tree, and Amigoni Urban Winery - will demonstrate some of the ways they are trying to separate themselves from the competition. Olive Tree talks about the cool online virtual storefronts like "Zaarly", and Amigoni tries its hand at wine-flavored barbeque sauce! 

Plus, you don't want to miss our annual silly "April Fool's" commericals! It's better than the Super Bowl! 

On this week's Everyday KC 
www.everyday-kc.com