Today, when others choose to work with you, they are ‘buying into’ YOU, not your products and services. They are buying into your “Why”, your philosophy, your confidence, your demeanor, and the customer chemistry you create doing what you do. You’re brand is unique, as unique as your own DNA, and when you discover even just a few of these core elements that make you YOU – you can then begin to leverage your Personal Brand power and step fully into your potential and build exponential advocacy.
70% of the brand perception your colleagues/customers acquire is through personal experiences with the people representing the brand…YOU.
Branding expert, Suzanne Tulien, joins Adam to help you uncover your authentic branding and how to use it to drive sales.
If you’re ready to step up your branding and use authenticity to drive sales, this episode is for you!