Every serious entrepreneur needs a well thought out business plan. In the fashion sector, this is even more critical.
Where does your product/idea fit into the market?
Do you have a realistic estimate of what it's going to take?
To be successful your business needs an effective plan for attracting new customers. Do you have a viable go-to-market strategy?
These are just a few of the questions that senior apparel industry executive, Maria Pesin, has the answers to. Joining Adam, Maria shares 25 years of experience in the fashion industry building million-dollar brands from the ground up.
If you're looking to break into the fashion business, this episode is for you!