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Video Persuasion

  • Broadcast in Marketing
Business Creators Radio Show

Business Creators Radio Show


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Our world is becoming increasingly filled with distraction. The sheer volume of information we’re exposed to can attack all of our senses

Did you know that 5 billion videos are watched every single day on YouTube? 

With all of the new technology and the growing number of ways in which to channel your customer’s attention, it’s easy to forget what really matters most when you’re trying to make the sale: the psychology of persuasion.

Rick Cesari has helped major brands from GoPro to George Foreman build billion dollar brands through Brand Response advertising and strategic video marketing. He joins Adam to reveal some of his secrets for creating videos that convert.


  • What you can do to make video perform better;
  • How video marketing has changed the game for all brands;
  • How video uses classic direct response marketing with a modern twist;
  • Lessons entrepreneurs can learn from GoPro;
  • And much more!

If you're ready to learn how to dazzle your prospects with video, join us!