Using Online Tools to Build an Audience for Your Brand

Online marketing has changed the game because it give brands the opportunity to connect directly with their customers and prospects, but how do you build a worthwhile audience that follows what you're doing and what you have to offer? This week, the group discusses how to use email, social media and more to build a targeted audience that makes sense for your business.

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Apartment Marketing Gone Digital features Duncan Alney, Justin Dunckel, Mark Juleen, Jonathan Saar, Bill Szczytko, Mike Whaling and more.