Anita Campbell & David Langton: Visual Marketing

Blogger, CEO and founder of Small Business Trends and BizSugar, Anita Campbell; and visual communication designer and blogger, David Langton, co-authors of Visual Marketing, describe the importance and impact of visual elements in all marketing materials. Anita and David offer insights into the power of a compelling visual component in everything from websites to brochures to product packaging. They provide ideas for visual marketing that include games, cartoons, infographics, and mobile apps. Discover how even the most jaded and distracted customers will find their attention captured by powerful images of all types. Learn how your small business can out-compete much larger competitors through the application of arresting visual marketing images in all of your marketing materials.