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Lynn Pierce Show Guest Dave Lakhani Persuasion Expert

  • Broadcast in Business



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Dave Lakhani is widely considered one of the nation’s top experts on applied persuasion. His unique insights into persuasion come from being raised in a cult from the time he was six until age sixteen. His study of persuasion, human influence, sales, marketing, advertising, and cults has spanned twenty seven years. 


He has been featured in more than 50 books. Dave’s Company Bold Approach, Inc. was nominated as one of Fast Company Magazine’s Fast 50 companies and Dave was runner up for the 2007 American Business Award For America’s Best Sales Trainer. He recently received his second nomination as America’s (2009) Best Sales Trainer from The American Business Awards.


He is an in demand speaker, author and trainer, whose ideas have been applied by some of the biggest companies in the United States including IBM, US Army, Rogers Media, Micron, GE, Wizard Academy and many more.. Dave’s advice is frequently seen in magazines including Selling Power, Sales and Marketing Management, Entrepreneur, Business Solutions, Retail Systems Reseller, Integrated Solutions, Home Office Computing, PC Magazine and other media including Business Radio Network, The Business Connection, The Big Idea with Donny Deutsch and dozens more. 


Join host Lynn Pierce as she interviews Dave Lakhani.