B.Fly Welcomes Chief Activator Lucinda Cross

Lucinda Cross,is the founder and creator of the Activate Movement with more than 25,000 active members spanning from across the country. Abest-selling author of Corporate Mom Dropout, The Road to Redemption: Overcoming Life’s DetoursObstacles and Challenges and The Art of Activation, co-owner of the Super Mom Entrepreneur Conference and Expo, celebrity life couch, mentor and recognizedmotivational speaker.Cross was 18, a freshmen in college with her entire life in front of her and with one, life-altering choice, it changed.The campus views and the liberating spirit she had just about grown accustomed to, wasreplaced by the dull images of gray cement floors, painted yellow lines and the removal of her freedom. Her poor choice, one that she fully accepts as her responsibility, landed her in the federal penitentiaryfor four-and-a-half years. Since that time, she had been on-fire to inspire, encourage, and uplift women; to teach them how to learn from their experience, tap into their gifts, and greatness, and build a business that makes a difference to them and to others. Lucinda’s work is about helping women live alife of fire, fun and freedom which has led to nationally features in Essence, Black Enterprise, Daily News, Ebony;and radio and televisionappearanceson ABC Money Matters, NBC, The Today Show, NY 1, Dr. Oz, The Bethenny Show, Sirius XM, Tom Joyner and the Al Sharpton Show. Lucinda Cross is the person women call when they areready to leverage and monetize their expertise and message all while creating products, programs and a signature a platform. Over the past decade, she has discovered surprising trends about why certain people and businesses succeed. Today, Lucinda teaches how to communicate and captivate in a noisy world with a short attention span and the tendency to procrastinate.