Episode 102 - Where does a strong call to action lead?

In Episode 102, we wrap up the third installment of a series featuring Donald Miller's 7 part StoryBrand framework. Today, we explore the two options that results from the Hero's decision when called to action.

What are the specific upsides for the Hero upon taking the prescribed action by the Guide? On the flip side, suppose the Hero of the Story decides to take an altogether different results.

Once you see how the 7 Step StoryBrand framwok fits together, you'll have insight which you can put to use right away.